Electronics Mart India Limited

Oct 4, 2022 - Oct 7, 2022

Price ₹56 - ₹59
Premium ₹31
Lot size 254
Allotment Oct 13, 2022
Listing Oct 17, 2022

Category Lot(s) Qty Amount Reserved
Retail 1 254 14986 0
sHNI 14 3556 209804 0
bHNI 67 17018 1004062 0
Investor CategorySubscription (times)
Qualified Institutions169.54
Non-Institutional Buyers63.59
  bNII (bids above ₹10L)66.18
  sNII (bids below ₹10L)58.42
Retail Investors19.72
Employees[.]
Others[.]
Total71.93
About

*Electronic Marts India Ltd*
Basis of Allotment


*HNI Bucket1(Rs2 -10Lacs)* - 
9 : 526 allotted 3556 shares

*HNI Bucket2(Above 10 lacs)*- 
47 : 530 allotted 3556 shares
                                                                                      
*Retail* - 
109 : 1754 allotted 254 shares

 

 

Retail
Shares : 254
App Amt : ₹14,986
Retail Form : 116,776

Small HNI (2-10 Lakh)
Shares : 3556
App Amt : ₹209,804
Forms : 1192

 

Big HNI (10+ Lakh)
Shares : 17018
App Amt : ₹1,004,062
Forms : 2383

 

 

 

 

 

 

Incorporated in 1980, Electronics Mart India Limited is the 4th largest consumer durable and electronics retailer in India. The company offers a diversified range of products with a focus on large appliances (air conditioners, televisions, washing machines and refrigerators), mobiles and small appliances, IT and others. The company's offering includes more than 6,000 SKUs (stock keeping units) across product categories from more than 70 consumer durable and electronic brands.

Electronics Mart India Limited business models:

1. Ownership Model: The company owns the underlying property including the land and building.

2. Lease Rental Model : The company has enter into a long-term lease arrangement with the property owner(s). As of August 15, 2021, out of the total 99 stores company operates, eight stores are owned, 85 stores are under the long-term lease rental model and six stores are partly owned and partly leased.

The company operates its business activities across three channels retail, wholesale and e-commerce.

Retail : As of August 15, 2021, out of 99 stores, 88 stores are Multi Brand Outlets ("MBOs") and 11 stores are Exclusive Brand Outlets ("EBOs"). The revenue from the retail channel was Rs 29,312.84 million, Rs 28,991.35 million and Rs 25,801.72 million for Financial Year 2021, 2020 and 2019, respectively.

Wholesale: The company is also engaged in the wholesale business of consumer durables, where the company supplies products to single-shop retailers in Andhra Pradesh and Telangana regions. The revenue from the wholesale channel was Rs. 530.53 million, Rs. 505.22 million and Rs. 465.81 million for Financial Year 2021, 2020 and 2019, respectively.

E-Commerce : The e-commerce website currently functions as a catalogue for the products that company retail at stores. The revenue from the e-commerce channel was Rs. 444.57 million, Rs. 280.11 million and Rs. 212.75 million for Financial Year 2021, 2020 and 2019, respectively.

Company Financials

Electronics Mart India Limited Financial Information (Restated)
Period
Ended
Total
Assets
Total
Revenue
Profit Net
Worth
31-Mar-19 1109.15 2826.1 77.1 340.5
31-Mar-20 1347.6 3179.02 81.61 433.08
31-Mar-21 1523.53 3207.37 58.62 491.92
Amount in ₹ Crore
Lead Manager(s)
Strength
Weakness
Registrar

KFin Technologies Limited
Phone: 04067162222, 04079611000
Email: einward.ris@kfintech.com
Website: https://karisma.kfintech.com/